If you woke up and jumped on Twitter today, you would have realized two things. First, you would have noticed that Donald Trump had gotten up earlier than all of us to tweet/retweet something divisive and, second, #ImNotRacist was trending on Twitter. I immediately thought #ImNotRacist was directly linked to Donald Trump, or was a disclaimer made by a public figure after saying something racist. Needless to say, I took the bait.