I know you may think this sounds ridiculous, but hear me out. What if the offensive photo published by H&M was a part of a bigger plan? What if the child in the photo and the product in the picture were paired on purpose? I mean, are we really supposed to believe that in 2018, no one in the marketing department, or in any leadership position, looked at this ad and thought that it might face heavy criticism?
If you woke up and jumped on Twitter today, you would have realized two things. First, you would have noticed that Donald Trump had gotten up earlier than all of us to tweet/retweet something divisive and, second, #ImNotRacist was trending on Twitter. I immediately thought #ImNotRacist was directly linked to Donald Trump, or was a disclaimer made by a public figure after saying something racist. Needless to say, I took the bait.